Social Media Shopping Will be the Norm
Welcome to a new age of social media shopping where e-commerce takes center stage!
From Instagram’s new shoppable features like Instagram Reels Shopping and Instagram Live Shopping, to TikTok’s recent partnership with Shopify and live-streamed shopping event with Walmart, consumers will start to get very comfortable buying on social platforms.
And this is great news from small businesses around the world — your digital storefront is another way to secure revenue for your business amid COVID-19.
The work you put in now to optimize your profiles (be it on Instagram, Facebook, TikTok, or Pinterest) will serve you for months and even years to come.
Why? Because the customer journey used to start on social media and end on your website or online store. But now, that journey is much, much shorter — a new customer can go from discovering your Instagram profile to buying their first product from your brand without ever leaving the app.
Having shoppable posts, educational product videos, and a clear brand message on your social profiles all goes towards building loyal customers.
Take Action in 2021: Level-up Your Social Media Shopping Knowledge
If you’re an e-commerce brand, now’s the time to get your digital storefront up and running.
And the good news is, we’re going to be showing you how! We believe social e-commerce is going to mean big business for small brands. This year, we’re going to be releasing a host of new training, resources, guides, and live webinars to help you get ready for the shift.
Source: Later.com
WE’RE MAD ABOUT SOCIAL MEDIA.
Social Media growth and engagement is very hard these days and very time consuming. Taking into consideration that all major social media platforms are changing the digital environment almost daily. The algorithms are changing constantly, new features added/upgraded all the time, the different types of Content you need to create, plus the whole breadth of video platforms and the multiple marketing options available.
Where do you start? Well you can start by investing with a local Social Media Agency who will take your social media to the next level. We won’t only do the work for you but educate you at the same time.
Fortunately, MAD Social media marketing experts know how to utilise these networks to drive awareness and convert qualified leads into customers.
THINK YOU MIGHT WANT TO WORK TOGETHER? GET IN TOUCH WITH ME AND LET’S TALK IT OVER!
CALL US 1800 595 502 or email us mad@innoviousmedia.com.au